How to Design the Future of Transportation: The Story of EMBARQ in India
There are over 1.2 billion people in India. Each of them living in a world that becomes more complex and demanding every day. India is experiencing explosive growth, which requires people to be more mobile than ever, often commuting long distances every day for a job or family obligations. This newfound prosperity is contributing to a boom in personal car sales.
Each new car adds to the already congested infrastructure of roads, and more cars on the road means deteriorating air quality, longer commute times, and higher rates of traffic fatalities.
EMBARQ is addressing this problem head-on…. http://blog.van.fedex.com/embarq-india